If you’re ready to keep up with content trends without hiring an editor, CapCut is your secret weapon. This free app lets birth professionals create scroll-stopping videos with smooth transitions, auto captions, sound syncing, AI background removal, and more—all from your phone. In this blog, we break down how to use CapCut’s top features to make your Reels, course content, and Instagram videos look polished, professional, and totally on-brand. Join the Vault for more in-depth articles on this topic.

Most birth professionals unknowingly focus their marketing on clients who are already ready to book—while completely missing the expectant parents who are still browsing, curious, or unsure if they even need support. In this article, we break down the 4 key stages of the client journey and show you exactly how to create content that nurtures potential clients from interested to ready to book. Want to attract more inquiries and turn followers into paying clients? Join the Vault to read the full article!

Confidence as a doula isn't about knowing everything; it's about being present, trusting your intuition, and handling every moment with calm. By reframing doubt as growth and practicing confidence daily, you'll naturally strengthen your ability to support your clients with ease. Small shifts in mindset and actions can make a huge impact on how you show up for yourself and your clients.

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Referrals are one of the most powerful ways to grow your birth business, and having the right tools makes all the difference. Inside The Vault, you’ll get everything you need to attract, track, and maximize referrals—without the guesswork. From plug-and-play client outreach templates to a streamlined referral tracking system, these resources will help you bring in more clients effortlessly.

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Struggling to get fully booked without spending on ads? In this blog, we break down the exact marketing strategies doulas are using to attract dream clients—without the overwhelm. From crafting magnetic messaging to leveraging content that converts, you’ll learn how to fill your calendar with ease. Plus, this blog comes with exclusive swipe files to make marketing even easier! Read the full guide now—plus, get even more expert marketing tips inside the BirthPro Content Vault! 🚀

Marketing your doula services doesn’t have to be complicated! Learn how to build a compelling online presence, leverage social media, create educational content, and collaborate with local businesses to reach more clients and grow your business with ease. Access more in-depth strategies by joining the Vault!